Perhaps one of the most difficult things for any leader to do is to know when it is time for them to quit. More often than not, the quitting line is a result of scandal or burnout rather than a line of conquest and achievement. On yesterday, one of the greatest leaders of our generation chose to go after the latter.
To the Apple Board of Directors and the Apple Community:
I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple’s CEO, I would be the first to let you know. Unfortunately, that day has come.
I hereby resign as CEO of Apple…I believe Apple’s brightest and most innovative days are ahead of it. And I look forward to watching and contributing to its success in a new role.
I have made some of the best friends of my life at Apple, and I thank you all for the many years of being able to work alongside you.
—Steve
Quitting effectively is something we all should learn how (and when) to do.
And to do so swiftly and with grace.