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10 Ways to Use Your Mission Statement Today

No, you don’t need a cooler mission statement so you can call it a mantra. No you don’t need a better sounding slogan. You need to know what in the world your church or ministry is ultimately supposed to be doing and you need to state it in a clear, concise and compelling way. This is a leadership statement to direct and integrate all of your thinking, speaking and acting. Let me repeat–this is a leadership statement, not a marketing statement.

Start leading today by doing one or more of these activities…

#1 Rewrite your mission 

Rewrite your mission on a sheet of paper as many times as there are words in it. Each time write a different word in ALL CAPS. Reflect on each word of the mission. (Note: If your mission has more than 20 words in it, its too long. Proceed to idea #7)

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willmancini@churchleaders.com'
Will Mancini emerged from the trenches of local church leadership to found Auxano, a first-of-kind consulting ministry that focuses on vision clarity. As a “clarity evangelist,” Will has served as vision architect for hundreds of churches across the country, including such notable pastors as Chuck Swindoll and Max Lucado. Will holds a Th.M. in Pastoral Leadership from Dallas Theological Seminary and has authored Church Unique: How Missional Leaders Cast Vision, Capture Culture and Create Movement; he also co-authored Building Leaders with Aubrey Malphurs.