It’s a spiritual process that must be developed and nurtured by church leadership.
Here are the top five reasons why people give to church.
People give to clear and concise vision.
Vision must be communicated effectively and communicated often.
says, “Where there is no vision, the people perish.”
People are hungry to know what’s on the horizon … what’s coming next.
If you fail to cast vision, your ministry (and budget) will suffer.
Don’t make the mistake of thinking your people won’t give to specific needs.
But you do have to be careful. You can’t “go to the well” every Sunday.
When you do present a need, it should be: 1) specific, 2) measurable and 3) time-activated.
A few years ago, my church transitioned from meeting in a movie theater to meeting in a permanent facility.
My pastor presented this need to our congregation:
“Next week, we will take up a special, one-time offering to cover the cost of our move, new carpet, new paint, new chairs and architectural design fees for future additions to our new facility. It will cost roughly $50k. As a church, I want us to remain debt-free. Prayerfully consider what God might have you give next week.”
Specific. Measurable. Time-Activated.
On six days notice, our small and growing congregation collectively gave roughly $48k. It was a financial milestone in the life of our church.