Seth Godin has a telling reminder about how broken promises can deal significant damage to a business and brand as it keeps on being unfulfilled.
It goes on and on. Every employee means well. Every employee is overwhelmed by incoming traffic, most from people who have already had their promises broken. Every employee has discovered that it’s easier to make a promise and pass it along than it is to either tell the truth or keep the promise.
My first thought was that was directly applicable to the Church and how many ministries “promise” a lot but fail to deliver. Going one step further, it pains me to say that even in the technology-side, ministries are very short on promises that they can keep.
How can we do this better? What steps does your organization need to take so that this doesn’t happen?
Your technology will fail you (or become old) at some point but your promise to deliver an effective implementation when it does will prove your worth.
