6. Buzzwords are the escape hatch for the speaker who is unprepared.
Leadership finds a way to be the most prepared person in the movement.
7. Buzzwords provide a facade of being knowledgeable.
Leadership actually learns.
8. Buzzwords give false hope of a possible future.
Leadership tells a beautiful and detailed story of what can be.
9. Buzzwords are big ideas boiled down to the lowest common denominator of thought.
Leadership offers everyone a way to access the big ideas and bring understanding to them.
10. Buzzwords make important words eventually seem disposable.
Leadership redeems the important meaning of words and phrases.