3. New groups assimilate people.
The research is clear: The #1 reason people drop out of church is a lack of friendships—the average active member has seven, the average drop-out has two.
Friendship is the “glue” that keeps people involved. The best way to make new friends in church is to be involved in a small group.
And people with friends … stay.
4. New groups solve the “saturation” problem.
Here’s another fascinating insight from research: Every small group has a “saturation point.”
Just like a saturated sponge that can no longer hold any more water, groups become saturated to where they can no longer hold any more members. Approximately 90 percent of all groups saturate after two years together.
So, if all or most of the groups in your church have been together for over two years, you urgently need to start new groups!
Below is a “template”—in the form of 10 questions—to help you successfully start new groups.
When you can answer these questions, you will be well on your way toward new growth through new groups. And, by the way, when your new groups are focused on connecting with UNCHURCHED people, you will have taken a giant step toward greater outreach, as well. (See my article on “side doors” for more on this topic.)
How to start a new group.
1. Who is our target audience?
2. What kind of group would best meet their needs?
3. How will potential group members be identified?
