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Case Study: Van Dyke Church 5 Years Later

Tip #2: The Senior Pastor Is the Groups Champion.

Pastor Matthew and Van Dyke Church actually created their own curriculum, which is possible for any church, even if you shoot it with an iPhone!

I remember the day after our team coached their first video shoot. Pastor Matthew called us into his office and asked, “Now that we’ve shot this video and are making curriculum, how do we recruit leaders? And, how do we get people connected into groups?”

His discipleship pastor had tried to generate this kind of interest in groups for two years. What did it? The senior pastor made the investments.

So, how do you recruit leaders and connect people into groups?

If you’re the small group pastor or director, you don’t recruit leaders. In fact, if you do recruit, you’ll get 30 percent of what your senior pastor will get.

Pastor Matthew stood up in his weekend series and invited people to open their homes and do a group. Think about this: At that time, he had been the pastor for 18 years. If someone wasn’t connected to other people in the church, why were they there (other than Jesus)? They were there because they connected to the senior pastor! They liked his personality and his teaching. They laughed at his jokes. The senior pastor is the reason they’re there. (Now, don’t tell this to your worship pastor. It will break his heart.)

When Van Dyke Church launched their first study, Pastor Matthew recruited 60 new leaders. When they launched the second time, he recruited 60 more. Then, on the third time around, he recruited over 40 leaders, which put them way over the top in the ratio of groups to service attendance.Their small group director trained and supported the leaders, but their senior pastor did all of the recruiting.

Tip #3: Groups Have Remained on the Front Burner of Ministry.

After the first year, Van Dyke Church didn’t offer three self-produced curricula in a single year, but they still kept their energy focused on groups. They offered a weekly discussion guide. They produced one series a year. Their groups went up and down, like everybody’s, but after five years, they still retain a much higher number of ongoing groups than where they started.

Pastor Matthew saw the benefit of groups for Van Dyke Church as he stated above: connection, growth, serving, leadership development and evangelism. What other ministry in the church does all of that? There was no looking back for them.

So, what about you? How do you double, triple or quadruple your groups? How do you get your senior pastor on-board?

This is why I created the Leading an Exponential Group Launch course. The principles and strategies that brought success to Van Dyke Church can also bring success to your church.

Before we started together, Pastor Matthew was friendly toward groups, but he wasn’t the champion. Let’s get your senior pastor to champion groups in your church.

What are your thoughts?