Home Christian News Lifeway Research: Pastors Say Christmas Eve Is Most-Attended Holiday Service

Lifeway Research: Pastors Say Christmas Eve Is Most-Attended Holiday Service

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Photo by Laura Nyhuis (via Unsplash)

NASHVILLE, Tenn. — At a previous church, John Dobbs had to take down the wreaths from the front door of the church building after some members objected to the holiday display. Now pastor at Forsythe Church of Christ in Monroe, Louisiana, Dobbs said they have Christmas trees on stage, sing carols during worship this time of the year and, like many other churches across the country, have a well-attended Christmas Eve service.

Half of U.S. Protestant pastors (48%) say a Christmas Eve service is their churches’ largest event during the holiday season, according to a Lifeway Research study. The frequency of the highest attendance events builds up to Christmas Eve and then tapers off into January.

“Christians have many different Christmas traditions, and so do their churches,” said Scott McConnell, executive director of Lifeway Research. “Family and church traditions are most likely to coincide for Christmas Eve services, but many evangelical churches see the highest holiday attendance earlier in December.”

High Attendance Christmas event Lifeway Research
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Dobbs said their church holds a children’s program on Christmas Eve, which is their most popular Christmastime service. Previously, Forsythe didn’t have many children, but they’ve grown to around 20 children under 12. This growth has enabled the church to add the Christmas Eve children’s event. “Since it involves very young children, it’s a fun production of songs and readings that center on the birth of Christ,” Dobbs said. “We had a large number of grandparents, parents and various family members who came last year to see the children participate.”

Few U.S. Protestant pastors point to an event the first week of December or earlier (6%) or a service during the second week (10%) as their most well-attended. Around a quarter (26%) say an event during the third week of the month is top. After Christmas Eve, few see their largest crowds either on Christmas Day (7%) or an event during the first week of January (5%).

While it may not be true for most congregations, early December is the high-water mark for Christmas season attendance at Harrisburg Baptist Church in Tupelo, Mississippi. Senior pastor Rob Armstrong said attendance starts off strong in December, with their Sunday services the first two weeks of the month being their most attended events. “Excitement about the Christmas season feeds into the higher attendance in the first few weeks of the month,” he said.

The Christmas season is a prime season for church attendance. Traditionally, Christmas is the second highest attendance time of the year behind only Easter, according to a 2012 Lifeway Research study. In 2014, more than 3 in 5 Americans (63%) said Christmas activities should include a visit to a church service, according to Lifeway Research. In 2015, Lifeway Research found a similar percentage (61%) said they typically attend church during Christmastime. Even among those who don’t attend church this time of the year, 57% said they would be likely to attend if someone they knew asked them.

Seasonal Differences

High-attendance events during the Christmas season vary from church to church. Pastors in the South (39%) are least likely to say Christmas Eve. Pastors at congregations of fewer than 50 (19%) are the least likely to say they have the most people attend an event during the third week of December.

Mainline pastors are more likely than their evangelical counterparts to say their most attended service is on Christmas Eve (60% v. 44%), while evangelical pastors are more likely than mainline ministers to say their highest attendance event is during the third week of December (30% v. 17%).

Denominationally, some churches fare better earlier in the month, while others see their crowds grow as the season wears on.

Pentecostal (18%) and Baptist (15%) pastors are more likely than Methodist (3%), Restorationist Movement (2%) and Lutheran (1%) pastors to have their highest attendance during the second week of December.