6. Text messages.Â
Did you know that 98% of text messages get read? Text messages are a great way to let parents know what their child learned at church and provide follow-up questions for home.
7. Pinterest. Â
This app allows you to pin images from your blog or other websites. You can create “boards” that are visually appealing and easy to use. Create boards that you think would interest the parents in your ministry. Make parents aware of your Pinterest page and how they can set up an account to access it.
8. TikTok is a creative way to connect with parents through short video content.Â
Over 1.5 billion people use this app. This puts it ahead of Facebook, Instagram and YouTube. You can post short video updates, announcements, parenting tips, shout outs, etc.
9. YouTube.Â
YouTube is a great way to share longer forms of video. You can share updates, parenting videos, online Bible content for children, lesson follow-up and more.
10. Respond to questions that come through social media.
If you are going to use social media to connect with parents, it is important to respond to comments, questions or thoughts that people post. Respond in a timely manner (24 hours or less). Be kind and courteous in your responses.
When a conversation comes out of a social media post, that is the time to engage and be there for parents and families.
This article originally appeared here and is used by permission.