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6 Simple Words That Will Change Your Life

I know we’ve heard it many times before. Life is short.

Yes, one out of every one person dies, and none of us can predict when our day will come.

Since most of us idea-makers live in the realm of optimism (which also happens to be one of our greatest strenghts), it is quite possible we may feel fairly invincible at times.

The main drawback of this is we may find ourselves doing things that may seem urgent in the present but take away from things that really matter to us at the end of the day.

This may be as day-to-day as accomplishing the short-term goals we set for ourselves or as significant as spending time wisely with those we truly love.

I’ve been trying to be more intentional of late to spend the majority of my time doing things that ultimately build the things that matter most to me.

This means sometimes we have to say “no” to good opportunities. (I don’t know about you, but this is extremely hard for me!) Staying focused is difficult and yet necessary.

I know you know this. This is just a simple reminder for all of us to do what we know we ought to do in the midst of doing things that appear so important to us in the moment.

Life is short. Do what matters.

Don’t forget to do things that will matter to you when it’s all said and done.  

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Charles is the CEO & Chief Idea-Maker at Ideation, a brand innovation company that specializes in helping businesses & organizations build remarkable brands via innovative business design, organizational change architecture, brand integration, design, web, and marketing services. He is also the author of Good Idea. Now What?: How to Move Ideas to Execution, a practical book designed to help people move ideas to implementation. Charles is regularly invited to speak to leading companies and organizations on topics such as creativity, innovation, idea-making, and branding. Executive leaders from brands including Wells Fargo, Toyota, The White House, Catalyst, William Morris Endeavor, mun2, Council of Urban Professionals, Chick-fil-A, and many others have benefited from having Charles present at their key events.