The album reached the top spot on the chart during the week of the SBC annual meeting in Anaheim, Calif. In addition to reaching the top spot on the children’s chart, the record also reached the 63rd spot on the overall Apple Music Top 100 chart for all genres.
Released Dec. 3, 2021, the album features six tracks, including this year’s VBS theme song also titled “Spark Studios.” It remains in the top 20 on the Children’s Music Top 100 chart.
The theme song is based out of this year’s VBS theme verse of Ephesians 2:10, “For we are his workmanship, created in Christ Jesus for good works, which God prepared ahead of time for us to do” (CSB).
Melita Thomas, Lifeway’s VBS and kids ministry specialist, said the success of the album is a welcome and encouraging sign for kids ministry in the SBC.
“With the pandemic negatively impacting many churches’ ability to do VBS the past two years, I think this is evidence that VBS is returning in full force across the country,” Thomas said.
“We’re very proud of the role music plays in Lifeway’s VBS as it’s an intentional part of our strategy. You’ll find the daily Bible verses embedded in the daily songs and the theme song often includes the theme verse in its entirety, which makes it easy for kids to memorize.
“More than just memorization, we want kids to internalize those truths as they listen to and sing the words over and over again. Music is such a powerful teaching tool and it has a way of sticking with you long after VBS is over. We want the truths of Scripture to be cemented deep in a child’s mind and heart so that they carry it with them for life. Music at VBS is not about learning and performing motions – it’s about getting the truth of God’s Word into the hearts and minds of children and their families.”
This is not the first time Lifeway’s VBS album has achieved chart-topping success. Previous VBS albums have frequently ranked in the top 20 in the Kids category on Billboard charts.
Paul Marino and Jeremy Johnson helped write and produce this year’s album for Lifeway. They work as independent contractors with Lifeway to help create VBS music in partnership with Lifeway Kids.
Marino told Baptist Press the goal of music at VBS is to get the biblical principles taught throughout the week to stick in kids’ hearts and minds.
“It’s a real honor to write this and to use if for God’s kingdom,” Marino said. “Music helps people memorize things, and melodies can stick in your head, sometimes for your whole life.
“Our challenge is to take the overall theme and what they want to say with the theme, and put music to it with lyrics that rhyme and work with the Scripture verses. We try to put it all together so it’s one cohesive album, and from the beginning to end it takes you on a journey through the week of the VBS. This year’s theme is different from many other years of our theme songs, but it gives it a new freshness and the kids really grabbed onto it.”
Marino said a highlight for him is seeing the music performed by kids in various live settings.