Using Social Media in Youth Ministry (cont.)
4. Do ministry, don’t just point to ministry.
Finally… What we can do for you is different from what we want from you. It’s okay to point to events, trips, and retreats. But your social media can turn into social marketing without you realizing it. So leverage the online access teenagers give you to encourage and to create interaction.
Small Win: I got the word out.Â
Big Win:Â I was able to engage.
Using social media in youth ministry comes with lots of options. There’s no one way to do it, but there are better ways. If you don’t clarify your win, you may mark your small victories as the finished product. Instead, roll those wins into momentum for greater purpose.
This article was originally published on YouthMinistry.com, © Group Publishing, Inc.
